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Custom Machine


This program required a multi-camera approach to capture all of the important functions of the Custom Machine plant.  For most of the machines we employed a snorkle lens, which allowed us to get right into the spinning actions of the machines.  The lens was also used for the beauty shots, for which we built a light table with a plexi sweep.  A still photographer shadowed our team to capture stills that matched the lighting and camera set-ups.  These stills were used in the web site, posters, as well as wall-art in the company.  The program was premiered at a trade association party.


Director/design/editor: Rebecca Miller

Camera: Mihai Chebac

Producer: John Doucet

Custom Machine client:

"At the end of the program the room went silent, then you could hear their jaws drop on the table, and then they stood up and applauded."

OPTIK NERVE INCORPORATED  Cambridge, MA 02142  USA    617.823.4570